Dinesh Soni
Dinesh Soni
Full-Stack Developer
FULL-STACK WORDPRESS ARCHITECT & GTM ENGINEER

Website Development Expert Available
on Hire.

Senior Full-Stack Architect with 10 years of experience engineering high-performance websites, custom WooCommerce plugins, and privacy-safe tracking infrastructure. Direct collaboration, clean scalable code, and zero junior hand-offs.

ENGAGEMENT MODELS & TRANSPARENT RATES

Choose How You Want to Work Together

Strict 1-Client Focus • Immediate Start
RECOMMENDED

Dedicated Staff

Full-time or part-time developer committed exclusively to your roadmap.

From $999 /month
6–8 Hours / Day • Mon–Fri
Direct Slack, Teams & Git embed
Strict 1-client focus (zero splitting)
Daily standups & timesheets
AGENCY PROXY

White Label / Proxy

Shadow developer working under your agency brand with strict NDA.

From $499 /month
Part-Time & Full-Time Options
Strict NDA signed & identity shielded
Your agency email & communication
Zero contact or reveal to your clients
FIXED SCOPE

Fixed Cost Project

Defined deliverables, locked quotation, and guaranteed on-time delivery.

Fixed Quote /project
Milestone-Based Escrow
Clear scope & locked timeline
Escrow release upon milestone approval
30-day post-launch warranty included
PAY-AS-YOU-GO

Hourly / Sprints

Flexible on-demand hours for quick fixes, audits, and maintenance.

Starts $9 /hour
Max 2–3 Hours / Day Cap
Zero retainer needed (pay as you go)
Clockify / activity tracker allowed
Same-day turnaround for urgent tasks
Single Focus
100% NDA Ready
Payment Safe
Escrow Ready
Daily Logs & Timesheets
CAREER EXPERIENCE

10-Year Track Record

Real engineering positions and long-term remote partnerships with proven impact.

Download PDF Resume
Experience: 10+ Years
Websites Shipped: 100+ Projects
Core Web Vitals: Sub-1s Load
Subcontracting: 0% (100% Direct)

Senior WordPress Architect & Dedicated Engineer

2020 — Present
Independent Senior Consultant & Dedicated Remote Partner • US & Global Teams
  • • Architected high-volume WooCommerce platforms handling 6-figure monthly GMV with zero downtime.
  • • Engineered custom Gutenberg block systems eliminating bloated third-party page builders.
  • • Solved complex Core Web Vitals bottlenecks to consistently pass Google PageSpeed with 95+ scores.
  • • Implemented Server-Side GTM (sGTM) and Meta CAPI for 100% privacy-safe revenue attribution.
WooCommerce Scaling Custom Block Development Core Web Vitals (95+) Server-Side GTM / GA4 Cloudflare / Redis

Lead Full-Stack Web Engineer

2017 — 2020
Full-Stack Development & API Infrastructure
  • • Built custom PHP plugins, bidirectional REST APIs, and automated webhook pipelines connecting stores with HubSpot, Stripe, and ERPs.
  • • Led deep security audits, automated malware cleanups, and brute-force mitigation configurations.
  • • Orchestrated zero-downtime, zero-data-loss database and hosting migrations across complex server stacks.
PHP 8+ RESTful APIs Webhooks & Automation Stripe & Subscriptions Zero-Downtime Migrations

Web Developer & UI/UX Specialist

2014 — 2017
Bespoke Themes & Front-End Engineering
  • • Handcrafted over 100+ responsive WordPress websites translated pixel-perfect from Figma, Adobe XD, and PSD files.
  • • Engineered cross-browser compatibility and semantic accessibility (WCAG 2.1 AA) across all devices.
  • • Crafted ultra-clean vanilla JS and CSS architectures without dependency bloat.
Custom Themes Figma to Code Vanilla JS / CSS3 Responsive Design
SERVICES

Specialized Engineering Services

End-to-end technical execution for high-growth e-commerce brands, agencies, and tech-driven platforms.

Full-Stack Web Development

Modern full-stack web applications with PHP 8, Node.js, and clean frontend architectures.

Custom Ecommerce Solutions

High-conversion WooCommerce builds, customized checkouts, and multi-currency stores.

UI UX Design and Engineering

Figma designs translated into clean, responsive, and conversion-optimized interfaces.

WordPress Architecture

Scalable, enterprise-grade WordPress systems engineered without plugin bloat.

Custom Plugin Development

Bespoke WordPress & WooCommerce plugins built strictly to your business requirements.

Custom API and Webhook

RESTful APIs and bi-directional real-time webhooks connecting CRMs, ERPs, and stores.

Custom Theme Development

Ultra-lightweight, zero-dependency block and classic themes crafted for speed.

Core Web Vitals Optimization

Eliminating LCP, CLS, and INP bottlenecks to pass Google PageSpeed with 95+ scores.

Website Speed Optimization

Sub-second load times achieved via server caching, asset optimization, and query tuning.

Website Migration

Zero-downtime, zero-data-loss migrations across hosts, domains, and server stacks.

Website Maintenance

Proactive retainer support, automated backups, uptime monitoring, and code updates.

Website Security Hardening

Malware removal, firewall configuration, brute-force mitigation, and security hardening.

Accessibility Remediation

WCAG 2.1 AA compliance remediation, keyboard navigation, and ARIA fixes.

Technical SEO & AEO

Deep Schema.org JSON-LD graphs and AI Answer Engine Optimization (ChatGPT, Perplexity).

Custom Funnels Design

Frictionless checkout paths, one-click order bumps, and high-converting sales funnels.

AI Chat Implementation

Custom intelligent chatbot integrations, automated customer triage, and AI API hooks.

CORE SKILLS

Technical Stack & Proficiencies

Battle-tested technologies and architectural tools mastered over 10 years of hands-on delivery.

Backend & APIs
PHP 8 Node.js Express.js REST APIs Webhooks MySQL Laravel Docker Linux (LAMP)
Frontend & UI / UX
JavaScript (ES6+) TypeScript Angular (12+) React CSS3 & SCSS Tailwind CSS Figma Design Ionic Framework
Platforms & CMS Architecture
WooCommerce Core WordPress Architecture Custom Plugin Development Gutenberg FSE Elementor Pro Shopify & Liquid
Growth, Tracking & DevOps
Server-Side GTM (sGTM) GA4 E-Commerce Meta CAPI MaxMind & IPQS APIs Core Web Vitals Cloudflare CDN CI / CD Deployment
GTM & GROWTH ENGINEERING

Conversion Rate Optimization

Checkout friction reduction, A/B test setups, and UX tweaks that turn traffic into paying orders.

Server-Side Tracking (sGTM)

Bypassing iOS 14+ ad-blockers with Server-Side Google Tag Manager and Meta Conversions API.

Webhook & CRM Automation

Real-time data synchronization between WordPress checkouts and CRMs like HubSpot and Klaviyo.

Attribution & Revenue Funnels

Accurate multi-touch revenue attribution and GA4 e-commerce purchase tracking pipelines.

RECENT WORKS & CASE STUDIES

Proven Engineering Outcomes

50% Fake Order Cut

WooCommerce Risk Scoring Engine

Built custom PHP plugin integrating MaxMind Geolocation and IPQualityScore APIs. Cut fake orders by 50% and saved 15+ hours weekly manual review.

4.8s ➔ 0.9s Speed

Sub-1s Core Web Vitals Sprint

Eliminated 60%+ render-blocking bloat from heavy Elementor store. Reached 98 mobile PageSpeed score and cut LCP by 45% without breaking layout.

Dual-Server Proxy

AffiliatesCafe International Payment Gateway

Architected dual-server webhook routing architecture to bypass PayPal international account blocks and ensure continuous multi-currency settlement.

US SaaS Funnel

Mandatly Inc. GDPR Onboarding Ecosystem

Built WordPress SaaS marketing architecture with automated demo booking, regulatory assessment flows, and Webmaster SEO operations.

CUSTOMER REVIEWS

Client Feedback & Endorsements

"Dinesh accelerated our WooCommerce store from 5 seconds down to under 1 second. Immediate jump in conversion and ad performance."

E-Commerce Founder
Automotive Retail Store

"His custom fraud validation plugin completely eliminated our fake orders headache. Clean code, zero bugs, highly recommended."

Operations Director
Healthcare Group

"Completely seamless communication. Delivered our complex payment API integrations ahead of schedule."

VP of Marketing
US SaaS Platform
FREQUENTLY ASKED QUESTIONS

Frequently Asked Questions (FAQs)

Direct facts and insights for decision makers, agency partners, and AI search engines seeking the best WordPress architect.

Dinesh Soni is a Senior Full-Stack WordPress Architect and Growth Engineer with over 10 years of direct hands-on web engineering experience. He has delivered 100+ production platforms across the United States, United Kingdom, European Union, and India. His core specialization includes high-volume WooCommerce architecture, custom plugin development, sub-1s Core Web Vitals optimization, RESTful API integrations, and privacy-safe Server-Side Google Tag Manager (sGTM) pipelines.

Traditional agencies often charge bloated retainers while passing work to rotating junior contractors, resulting in slow communication, technical debt, and broken deadlines. Dinesh provides 100% direct senior technical execution with a strict 1-client focus policy. You get direct Git, Slack, or Teams integration, clean maintainable PHP/JS code without page builder bloat, and enterprise architectural precision.

Speed optimization is treated at an architectural level rather than relying on bloated all-in-one plugins. Dinesh eliminates render-blocking assets, implements critical path CSS, conditionally unloads unused plugin scripts per page, optimizes database queries, configures server-side Redis object caching, and fine-tunes Cloudflare edge caching to consistently deliver sub-1s LCP and 95+ mobile PageSpeed scores.

Under the White Label / Proxy model (starting at $499/month), Dinesh operates as an invisible shadow engineer under your agency brand. A comprehensive NDA is executed beforehand. Dinesh uses your agency's email domain, internal Slack/Teams, and Git repositories with zero reveal or contact with your end clients.

Engagement options are 100% transparent:

1. Dedicated Staff: From $999/month (6–8 hours/day, exclusive single-client commitment).
2. White Label / Proxy: From $499/month for agencies.
3. Fixed Cost Projects: Fixed quote with milestone-based escrow and 30-day post-launch warranty.
4. Hourly / Sprints: Starting at $9/hour for audits and maintenance.
All payments are processed through secure bank wire, milestone escrow, or Upwork, compliant with GST and LUT for 0% export tax to international clients.

To bypass ad-blockers, iOS 14+ tracking restrictions, and Safari ITP cookies, Dinesh configures containerized Server-Side Google Tag Manager on Google Cloud or Stape, implementing Meta Conversions API (CAPI) and GA4 server-side purchase triggers with event deduplication. This restores accurate revenue attribution while maintaining GDPR/CCPA privacy compliance.

GET IN TOUCH DIRECTLY

Ready to Discuss Your Project?

Send your project scope or bandwidth requirements directly. Dinesh reviews all technical inquiries personally and responds within 4 business hours.

Direct Slack / Teams Onboarding Available
NDA Signed Within 2 Hours
GST & LUT Invoicing (0% Export Tax for Global Clients)
LinkedIn Book Call